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The New Strategic Brand Management(Versión en inglés) Resumen gratuito | Jean-Noël Kapferer
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Luxurynsight - Revisit our insightful conversation with Jean-Noël Kapferer, the world-renowned expert on luxury brands to learn more about the difference in cultural interpretations of luxury. Listen to the full episode: https://soundcloud.com/user ...
81 Kapferer Photos and Premium High Res Pictures - Getty Images
Brand Identity Defined - Branding Strategy Insider
Jean-Noël KAPFERER | Ph.D Kellogg, Northwestern University, USA
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What Is The Kapferer Brand Identity Prism? - Woven Agency
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Insights on Kapferer's Brand Identity Prism to help you start building your brand
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Rumors: Uses, Interpretations and Images - 1st Edition - Jean-Noel Ka
Michaela Merk, PhD on Twitter: "Jean Noel Kapferer introducing the topic of the @Monaco #luxurysymposium on the art of creating emotions in a fast moving #global world https://t.co/twaUbNI0VO" / Twitter
Jean-Noël Kapferer - Babelio
Exclusive interview with Jean-Noel Kapferer, author of The Luxury Strategy | Eul din eticheta
Literature: Jean-Noel Kapferer, Vincent Bastien. The Luxury Strategy